Back to Insights
Product Updates

Product Update: Demographic Selector and Cleaner Metric Workflows

Sam CressallSam Cressall
12 March 20262 min read
Product Update: Demographic Selector and Cleaner Metric Workflows

Product Update: Demographic Selector and Cleaner Metric Workflows

We have released a major usability update for demographic metrics in BoundaryIQ.

The goal is simple: make age-range selection intuitive, reduce manual dataset assignment, and keep metric selection cleaner across configure and management views.


What Changed

1) New dedicated Demographic Selector

You can now set an age range with a dual-handle slider, choose regions, and assign in one action.

Demographic selector with dual-handle age range and region toggles

This replaces the previous manual process of finding and assigning multiple age datasets individually.


2) Region clarity: England & Wales + Scotland

For demographic selection, the region label is now clearly shown as:

  • England & Wales
  • Scotland

This makes the selector labels and output naming easier to understand for users.


3) Scotland single-year data now supported

The selector now uses Scotland single-year age collections where available, including correct handling for "Under 1".

This improves consistency with England single-year selection and gives better age-range precision.


4) Assigned Metrics and primary metric cleanup

Assigned Metrics now remains collapsible/expandable and clearer to review.
Demographic combined metrics are shown as a single top-level metric, while intermediate component metrics are hidden from primary metric selection and management metric pickers.


5) Management map/report metric lists are cleaner

The same filtering logic now applies in management-facing metric selectors (including onboarding report metric selection and layer metric toggles), so users are not overwhelmed by intermediate demographic metric rows.


6) Usage limit counting is now region-based for demographic selector

Demographic selector assignments count toward database usage by selected region group:

  • England & Wales only = +1
  • Scotland only = +1
  • England & Wales + Scotland = +2

This avoids inflated usage counts from every intermediate single-year collection.


7) Metric heatmap visibility for demographic combined metrics

Color-by-metric views in management now work cleanly with combined demographic metrics, making spatial patterns much easier to interpret at a glance.

Management map heatmap using a combined demographic metric

demographicsproduct updatefranchise mappingterritory metricsboundaryiq updates

See your franchise on the map

Purpose-built territory mapping that just works.